Google Rolls Out AdWords Dynamic Retargeting For Retailers

By Ginny Marvin In another move to beef up its retargeting offerings–and take on retargeting platforms like Adroll, Retargeter and Mediaforge–Google is rolling out dynamic retargeting to all AdWords retail customers with Google Merchant Feeds. The company is also piloting dynamic retargeting in the…

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Source: http://feeds.searchengineland.com/~r/searchengineland/~3/JC4AqxkOp18/google-rolls-out-dynamic-retargeting-ads-for-adwords-164457

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